All Episodes
Episodes
Episode 36: Bridging the AI Readiness Gap
In this episode of Some Goodness, the focus is on AI readiness and effective deployment in businesses. Host Richard Ellis interviews Ben Scoones, Director of Data Science at KytheraĀ Labs, discussing research showing a...
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Episode 35: Purpose That Works - Signal and Substance
In this episode, Richard hosts Dr. Chris Blocker, a professor of marketing at Colorado State University and a distinguished research fellow, to discuss the complexities and frameworks of corporate purpose. Blocker...
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Episode 34: The Vanity of Win Rates
In this insightful episode of Some Goodness, host Richard Ellis challenges the conventional B2B sales metric of win rate, arguing that it can often be a vanity metric that hides inefficiencies. Instead, he introduces...
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Episode 33: Building Executive Career Momentum
In this episode of Some Goodness, host Richard engages with David Wolf, a seasoned recruiting expert with over 24 years of experience placing professionals in top sales leadership roles. They discuss David's...
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Episode 32: Creating a Great Success Story
In this episode, Richard engages with Dr. Jim KarrhĀ to delve into the significance of B2B success stories and their impact on purchasing decisions. They discuss the crucial components of effective storytelling and how...
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Episode 31: New Insights on Customer Health
In this episode of Some Goodness, host Richard Ellis interviews Dr. Jim Karrh, a renowned professor, author, and consultant specializing in marketing and customer communication. They discuss the critical importance of...
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Episode 30: Growing a Marketing Career in Changing Times
In this episode of 'Some Goodness,' host Richard Ellis welcomes Drea Armstrong, a seasoned VP of Marketing at Kubit, to explore the challenges and opportunities in building an executive-level marketing career. They...
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Episode 29: Simplify Everything: From Ops to Impact
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In this episode, host Richard Ellis interviews marketing executive Dreya Armstrong. They discuss the underutilization of MarTech stacks, currently at just one-third of capacity according to Gartner. Dreya, the VP of...
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Episode 28: Dealing with Difficult People (replay)
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In this special episode of Some Goodness, host Richard revisits a popular conversation with executive leadership expert Jack Galloway. Jack shares invaluable insights on handling conflict, creating clarity, and...
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Episode 27: Leading a Standalone Business Unit inside a Global Company (replay)
In this special birthdayĀ episode of 'Some Goodness,' host Richard revisits the most downloaded episode of the year featuring Mike Fouts, an experienced Chief Business Officer. They discuss the unique challenges and...
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Episode 26: Celebrating 1 Year of the Show
In this special anniversary episode, Richard Ellis is joined by Heather Easterday toĀ celebrate one year of 'Some Goodness' by reflecting on the show's origins, discussing the importance of structured reflection in...
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Episode 25: Translating Strategy into Action
In this episode, we discuss the challenges and necessities of translating bold strategies into actionable growth with Chris Strammiello, Chief Revenue Officer at Lean Solutions Group. With over 25 years of experience...
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